Your partner on the journey
Benefit from 25+ years of tech B2B/B2D marketing, transformation and scale-up experience
Introduction to SUNMICO (in Swedish)
Follow the work of Mimmis Cleeren, Owner & CEO of SUNMICO, in her B2B marketing consultancy work helping tech companies scale and grow their business.
Expert Guide to Growth
(in Swedish)
The video explains common challenges that tech scale-ups have and how SUNMICO is equipped to help.
Your Tech Growth Partner
The roadmap for scaling your tech business. Video about the tech growth challenge, the path to maturity, B2B marketing experiences from the tech trenches and client stories.
About
SUNMICO is a marketing consultancy that helps tech companies scale and grow through effective B2B marketing. We handle both short-term projects and long-term partnerships, offering strategic and hands-on consulting, including Interim Management support.
With more than 25 years of experience in B2B marketing and communication for global tech brands and Swedish startups, we support strategy, planning, and implementation. Our services include digital marketing, product marketing, campaigns, branding, web projects, PR planning, event management and customer experience.
Mimmis Cleeren
Owner & CEO
Mimmis Cleeren
Mimmis Cleeren has a strong international background in B2B marketing planning and operations from fast-paced and dynamic high-tech companies in the private sector, including global tech brands like Ericsson, Sony Ericsson, NAVTEQ/Nokia, MediaTek and Capgemini, as well as tech startups. She has also gained valuable developer marketing experience from more than 12 years of running developer programs and marketing to a tech audience.
Mimmis is a senior marketing and communications consultant, highly skilled and experienced in external and internal communications in both English (oral and written) and Swedish (native). She helps organizations with marketing/brand/comms strategies and Go-To-Market planning, marketing project management, target audience analyses, value proposition work and messaging, practical guidance and implementation.
Mimmis is also a popular Interim Manager/coach with long experience of team coaching, organizational development and restructuring, having led teams of up to 20 people. She is passionate about brand-building, transformation and growth. Her vast international business experience comes from work in industries like semiconductors, IoT, 5G, IT consulting, telecom, consumer electronics, mobile apps and games, software, cloud, and location-based services (LBS).
Network of freelance consultants to match your needs
SUNMICO has a network of experienced and vetted freelance consultants and project managers that we bring into various client assignments as needed. So whether you need help with customer and brand loyalty surveys, customer experience management, digital marketing strategy, social media, campaign management, content creation and news editing, film production or other parts of the B2B marketing machinery, SUNMICO is your partner on the journey.