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A futurist’s model for organizational development and its implications for B2B marketing
A simple model for how to take your company from A (current state) to B (future, desired state), ensure correct positioning, talent attraction and GTM.
Dec 4, 2025


Annual Tech Mingle at KPMG in Stockholm
Recap of innovation / investment panel and tech mingle event in Stockholm, attended by the movers and shakers of the Swedish tech industry.
Dec 2, 2025


Five tips for making the most of the B2B content marketing in your tech scale-up
Five tips for how to make the most of your B2B content marketing strategy. Examples of how you can repurpose content in your tech scale-up and give it a longer lifespan.
Nov 21, 2025


From Content to Reach – Key take-aways from Business Booster event
How to cut through the noise and make a lasting impact. Useful tips for how to make your content live longer.
Nov 17, 2025


9 rules for Earned Media: How to build trust with journalists (and why flattery works 😉)
Evening event focused on Journalist Relations at Cision in Stockholm. Here are PR tips from the panel on how to build trust and effective media relationships.
Nov 14, 2025


It's a marathon, not a sprint – Five B2B marketing rules for sustainable business growth
The pressure for rapid growth is immense in today's business landscape. Learn about five B2B marketing rules for building a brand and business that lasts.
Nov 8, 2025


Treats, not tricks: Happy Halloween and Q3 reflections from SUNMICO
It’s that time of year when the ghosts and goblins come out to play. Let us share some treats from the past quarter. Happy Halloween!
Oct 31, 2025


Key strategic insights from Chefdagen 2025
Important take-aways and key insights from the annual leadership conference Chefdagen.
Oct 31, 2025


Video: The Nordic Scale-up Playbook
Video summarizing the take-aways from the best Nordic tech events this fall, boiling it down to a super practical playbook for growth.
Oct 29, 2025


Video: The Art of Balancing the Long and Short
This new video explains the balancing act in B2B marketing between long-term brand building vs short-term sales activation (aka performance marketing).
Oct 23, 2025
Ready to put these insights into action? Let SUNMICO elevate your business with tailored B2B marketing strategies that drive real results!
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