New B2B marketing assignment for Prenax
- 2 days ago
- 1 min read
We are excited to share that SUNMICO last week started working on a new consultancy assignment for Prenax. Our executive marketing consultant Mimmis Cleeren steps in as Interim Chief Marketing Officer (CMO) at Prenax for a year with two main objectives:
Provide strategic and operational marketing leadership, with responsibility to set up a modern, data-driven marketing function on behalf of Prenax.
Develop Marketing Strategy, put necessary foundational pieces in place, and start executing a plan to support the company's international growth ambitions.
On this assignment, Mimmis also brings along Annika Grumert Klang who will conduct a MarTech Audit and help Prenax with Marketing Automation & Lead-Generation this year.
Thank you to the Prenax management team for the warm welcome. Looking forward to the journey!
For those of you not familiar with Prenax, they are a global managed services provider with offices in 11 countries across the US, Europe, and APAC. Prenax serves more than 5,000 customers, including top-tier banks, pharmaceutical companies, academic and public institutions, law firms, professional service organizations, and manufacturers. Through Prenax, customers consolidate and streamline their subscription-based resources to gain greater visibility and control, improved processes, enhanced customer service, and cost efficiencies – all through one user-friendly platform.
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